AI Shelf Index · 2026 holiday shopping season
Jura AI shopping shelf share
🍳 Kitchen · 🇬🇧 UK · updated 12 Oct 2026
Standing
#8
Kitchen · UK
Shelf-share
2.9%
of UK answers
Sentiment
79%
positive
No week-to-week change larger than the variation between readings.
Who's on the kitchen shelf
Ninja
31.3%
De'Longhi
7.6%
Le Creuset
5.6%
Sage
5.0%
Philips
4.6%
Tower
3.2%
Jura
2.9%
The shoppers Jura wins
The same answers, sliced by the shopper the question implies — where Jura ranks best.
Where Jura wins the journey
Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.
Awareness
#5
4.3%
Research
#7
2.4%
Comparison
#36
0.2%
Validation
#8
4.1%
Purchase
#11
2.5%
Where the engines differ
What AI says about Jura
Observed from the answers themselves — not a score.
Sentiment
79% positive · no negative mentions
Price framing
framed premium
4% mid, 96% premium
“My pick for "buy once": Jura C8 [Jura J8 Twin Coffee Machine]() £1,668.00 Correction: the product result above is the J8 Twin, not the C8; I wouldn't use it as the C8 recommendation.”
ChatGPT
“The Jura C8 is the machine I'd investigate first for you.”
ChatGPT
“The current UK testing puts it around £649–£699, and The Guardian specifically highlights its combination of simplicity, good coffee and Jura's reputation for reliability.”
ChatGPT
“25-month Jura warranty is reported by The Guardian.”
ChatGPT
Products AI names
The specific Jura items the engines put in front of UK shoppers.
Shelved alongside
Brands the engines recommend in the same answers as Jura.
How to read this
Bar is how often that brand is recommended in the same answer as Jura, relative to the rest.
Jura on other shelves
Slingso Managed Outcomes
How would Jura grow its revenue from the AI Shopping Channel?
Schedule a call and we'll show you how — starting from the shelf you just saw. Or leave an email and we'll come to you. What Managed Outcomes covers →
Prefer email? Send a note.
Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with Jura.