Sherlock by Slingso For brands →

Independent Product Investigation

Does this product actually deliver?

Paste any product URL. We investigate the claims, reviews, and brand honesty — and give you a clear verdict before you buy.

Free · No account required · Results in 1–2 minutes

Supported
Categories

Each category has a purpose-built investigative framework — claim taxonomy, evidence sources, and manipulation pattern library. No shallow analysis.

SK
Skincare Serums
PR
Protein Supplements
TW
Wireless Earbuds
AP
Air Purifiers
MT
Mattresses
FT
Fitness Trackers
What We Investigate

Five dimensions. One verdict.

Every Sherlock investigation runs the same rigorous five-part analysis — no dimension skipped, no shortcut taken.

I

Claim Accuracy

Ingredient, specification, and efficacy claims checked against independent published evidence and third-party lab data.

II

Review Intelligence

Forensic pattern analysis — detecting fake positives, J-curve clustering, and coordinated competitor attacks across platforms.

III

Honesty

Ads, influencer content, and PR audited for accuracy and compliance with ASA, ASCI, and FTC disclosure requirements.

IV

Community Sentiment

Reddit, specialist forums, and organic sources — the channels hardest to manufacture or game — weighted highest.

V

Brand Pattern

Regulatory history, recalls, controversies, and track record across the brand's full product range.

METHODOLOGY

How Sherlock scores a product

Each investigation evaluates five dimensions on cited public evidence — the brand's own marketing, third-party lab data, regulator filings, Reddit and specialist forums, mainstream press, and platform-level review patterns. Every dimension scores 0–100. The overall score is a weighted average, with one safety net: if any single dimension scores below 30, the overall is capped at 49 regardless of the average. A product cannot appear "Adequate" overall while a serious red flag goes unweighted.

90–100 Strong
70–89 Adequate
50–69 Concerns
0–49 Significant Concerns

Who publishes Sherlock

Sherlock is an independent investigation tool published by Slingso . We are not paid by the brands we investigate; we do not accept advertising on Sherlock pages. Reports are based on publicly available evidence gathered at the time of investigation. They are not legal determinations. If you spot something wrong in a report, every report has a "Report inaccuracy" button — we review every submission.