AI Shelf Index · 2026 holiday shopping season
Nylabone AI shopping shelf share
🐾 Pet Supplies · 🇦🇺 AU · updated 12 Oct 2026
Standing
#69
Pet Supplies · AU
Shelf-share
0.1%
of AU answers
Sentiment
100%
positive
No week-to-week change larger than the variation between readings.
Who's on the pet supplies shelf
Royal Canin
8.3%
Hill's
7.8%
Lyka Pet Food
7.5%
Black Hawk
6.1%
Purina
6.0%
ADVANCE
5.0%
Nylabone
0.1%
The shoppers Nylabone wins
The same answers, sliced by the shopper the question implies — where Nylabone ranks best.
Where Nylabone wins the journey
Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.
Awareness
#54
0.2%
Research
#61
0.1%
Comparison
#58
0.1%
Validation
#77
0.1%
Purchase
#87
0.1%
Where the engines differ
What AI says about Nylabone
Observed from the answers themselves — not a score.
Sentiment
100% positive · no negative mentions
Price framing
framed budget
100% budget
“Nylabone Puppy Chew Ring** : Textured, flexible plastic designed specifically for teething puppies.”
Google AI Mode
Products AI names
The specific Nylabone items the engines put in front of AU shoppers.
Shelved alongside
Brands the engines recommend in the same answers as Nylabone.
How to read this
Bar is how often that brand is recommended in the same answer as Nylabone, relative to the rest.
Nylabone on other shelves
Slingso Managed Outcomes
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Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with Nylabone.