AI Shelf Index · 2026 holiday shopping season
Invisible Zinc AI shopping shelf share
🧴 Skincare · 🇦🇺 AU · updated 12 Oct 2026
Standing
#21
Skincare · AU
Shelf-share
0.9%
of AU answers
Sentiment
83%
positive
No week-to-week change larger than the variation between readings.
Who's on the skincare shelf
La Roche-Posay
14.5%
Cancer Council
13.5%
Beauty of Joseon
6.3%
Hamilton
5.7%
Ultra Violette
4.7%
CeraVe
4.0%
Invisible Zinc
0.9%
The shoppers Invisible Zinc wins
The same answers, sliced by the shopper the question implies — where Invisible Zinc ranks best.
Where Invisible Zinc wins the journey
Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.
Awareness
#64
0.1%
Research
#14
1.1%
Comparison
#9
2.5%
Validation
#5
4.3%
Purchase
—
not surfaced
Where the engines differ
What AI says about Invisible Zinc
Observed from the answers themselves — not a score.
Sentiment
83% positive · no negative mentions
Price framing
framed budget
50% budget, 25% mid, 25% premium
“Phase 1: The Daily Mineral Sunscreens You’ll Actually Want to Wear Invisible Zinc Sheer Defence Tinted Moisturiser SPF 50 * _Why it works:_ This is a cult chemist favorite for a reason.”
Google AI Mode
“Best match for you: Invisible Zinc Sheer Defence Tinted Moisturiser SPF50+ [Invisible Zinc Sheer Defence Tinted Moisturiser 50g]() $16.99 This is the one I'd try first.”
ChatGPT
“For maximum simplicity/value: Invisible Zinc Face + Body SPF50+ [Invisible Zinc Face & Body Sunscreen SPF 50 150g]() $20.69 This is the practical one-bottle option for face, neck, chest and hands.”
ChatGPT
“Tinted mineral SPF50+ — I'd start with Invisible Zinc Sheer Defence.”
ChatGPT
Products AI names
The specific Invisible Zinc items the engines put in front of AU shoppers.
Shelved alongside
Brands the engines recommend in the same answers as Invisible Zinc.
How to read this
Bar is how often that brand is recommended in the same answer as Invisible Zinc, relative to the rest.
Slingso Managed Outcomes
How would Invisible Zinc grow its revenue from the AI Shopping Channel?
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Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with Invisible Zinc.