AI Shelf Index · 2026 holiday shopping season
Banana Boat AI shopping shelf share
🧴 Skincare · 🇦🇺 AU · updated 12 Oct 2026
Standing
#51
Skincare · AU
Shelf-share
0.2%
of AU answers
Sentiment
75%
positive
No week-to-week change larger than the variation between readings.
Who's on the skincare shelf
La Roche-Posay
14.5%
Cancer Council
13.5%
Beauty of Joseon
6.3%
Hamilton
5.7%
Ultra Violette
4.7%
CeraVe
4.0%
The shoppers Banana Boat wins
The same answers, sliced by the shopper the question implies — where Banana Boat ranks best.
Where Banana Boat wins the journey
Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.
Awareness
#52
0.2%
Research
—
not surfaced
Comparison
#23
0.6%
Validation
#25
0.4%
Purchase
—
not surfaced
Where the engines differ
What AI says about Banana Boat
Observed from the answers themselves — not a score.
Sentiment
75% positive · no negative mentions
Price framing
framed budget
71% budget, 29% mid
“[Banana Boat Kids Sport Roll-On]() — potentially handy for kids who hate conventional lotion application.”
ChatGPT
“With children, the quantity used is surprisingly large: Cancer Council estimates around 35mL for an average adult's full body, while Banana Boat gives about 22mL for an average 10-year-old.”
ChatGPT
“Banana Boat Kids SPF50+ — particularly good for your 11-year-old Banana Boat's Kids Lotion SPF50+ is fragrance-free, broad-spectrum, dermatologically tested, sweat resistant and 4-hour water resistant.”
ChatGPT
“There's also a Banana Boat Kids roll-on, which is handy for a school or sports bag, although I'd use a lotion for the main full-body application because getting adequate coverage matters more than the convenience of t...”
ChatGPT
Products AI names
The specific Banana Boat items the engines put in front of AU shoppers.
Shelved alongside
Brands the engines recommend in the same answers as Banana Boat.
How to read this
Bar is how often that brand is recommended in the same answer as Banana Boat, relative to the rest.
Slingso Managed Outcomes
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Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with Banana Boat.