AI Shelf Index · 2026 holiday shopping season

Augustinus Bader AI shopping shelf share

🧴 Skincare · 🇬🇧 UK · updated 12 Oct 2026

Standing

#73

Skincare · UK

#28 outside top 40

Shelf-share

0.0%

of UK answers

0.1% 0.0%

Sentiment

67%

positive

No week-to-week change larger than the variation between readings.

Who's on the skincare shelf

1 La Roche-Posay
12.9%
2 CeraVe
10.2%
3 COSRX
4.3%
4 Avène
4.1%
5 The Ordinary
3.5%
6 Beauty of Joseon
3.4%
⋯
73 Augustinus Bader
0.0%

The shoppers Augustinus Bader wins

The same answers, sliced by the shopper the question implies — where Augustinus Bader ranks best.

Where Augustinus Bader wins the journey

Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.

Awareness

#52

0.0%

Research

—

not surfaced

Comparison

—

not surfaced

Validation

—

not surfaced

Purchase

#63

0.0%

Where the engines differ

ChatGPT
0.0%
Google AI Mode
0.0%

What AI says about Augustinus Bader

Observed from the answers themselves — not a score.

Sentiment

67% positive · no negative mentions

Price framing

framed premium

100% premium

“Affordable (The Ordinary, CeraVe, The Inkey List) - Premium (Medik8, Elemis, Clinique) - Luxury (Estée Lauder, Lancôme, Augustinus Bader) - K-beauty (Beauty of Joseon, Laneige, COSRX) - Any brand — just the biggest sa...”

ChatGPT

Shelved alongside

Brands the engines recommend in the same answers as Augustinus Bader.

How to read this

Bar is how often that brand is recommended in the same answer as Augustinus Bader, relative to the rest.

Augustinus Bader on other shelves

Slingso Managed Outcomes

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Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with Augustinus Bader.