AI Shelf Index · 2026 holiday shopping season

LANEIGE AI shopping shelf share

🧴 Skincare · 🇬🇧 UK · updated 12 Oct 2026

Standing

#26

Skincare · UK

#27 #26

Shelf-share

0.4%

of UK answers

0.5% 0.4%

Sentiment

100%

positive

No week-to-week change larger than the variation between readings.

Who's on the skincare shelf

1 La Roche-Posay
12.9%
2 CeraVe
10.2%
3 COSRX
4.3%
4 Avène
4.1%
5 The Ordinary
3.5%
6 Beauty of Joseon
3.4%
⋯
26 LANEIGE
0.4%

The shoppers LANEIGE wins

The same answers, sliced by the shopper the question implies — where LANEIGE ranks best.

Where LANEIGE wins the journey

Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.

Awareness

#20

0.8%

Research

#20

0.4%

Comparison

#39

0.2%

Validation

#27

0.2%

Purchase

#15

1.5%

Where the engines differ

ChatGPT
0.3%
Google AI Mode
0.9%

What AI says about LANEIGE

Observed from the answers themselves — not a score.

Sentiment

100% positive · no negative mentions

Price framing

framed premium

25% budget, 75% premium

“It contains 13 products, seven full-size, including products from Medicube, Anua, LANEIGE, Biodance and Beauty of Joseon.”

ChatGPT

“Laneige: Icons To Go set around £18.40.”

ChatGPT

“LOOKFANTASTIC — often good for Korean skincare, The Ordinary, Medik8, Laneige and value bundles.”

ChatGPT

“(British Vogue) - Example: [Laneige Icons To Go Set]().”

ChatGPT

Products AI names

The specific LANEIGE items the engines put in front of UK shoppers.

  • Lip Glowy Balm 0.2%
  • Icons To Go Skincare Gift Set 0.1%
  • Lip Balm 0.1%
  • Mini But Mighty Moisture Set 0.1%
  • Water Bank Blue Routine Set 0.1%
  • Icons To Go Set 0.0%
  • Hydration/Lip Mask Sets 0.0%
  • Lip Sleeping Mask 0.0%

Shelved alongside

Brands the engines recommend in the same answers as LANEIGE.

How to read this

Bar is how often that brand is recommended in the same answer as LANEIGE, relative to the rest.

Slingso Managed Outcomes

How would LANEIGE grow its revenue from the AI Shopping Channel?

Schedule a call and we'll show you how — starting from the shelf you just saw. Or leave an email and we'll come to you. What Managed Outcomes covers →

Prefer email? Send a note.

Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with LANEIGE.