AI Shelf Index · 2026 holiday shopping season

No7 AI shopping shelf share

🧴 Skincare · 🇬🇧 UK · updated 12 Oct 2026

Standing

#10

Skincare · UK

#19 #10

Shelf-share

1.7%

of UK answers

0.6% 1.7%

Sentiment

84%

positive

No week-to-week change larger than the variation between readings.

Who's on the skincare shelf

1 La Roche-Posay
12.9%
2 CeraVe
10.2%
3 COSRX
4.3%
4 Avène
4.1%
5 The Ordinary
3.5%
6 Beauty of Joseon
3.4%
⋯
10 No7
1.7%

The shoppers No7 wins

The same answers, sliced by the shopper the question implies — where No7 ranks best.

Where No7 wins the journey

Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.

Awareness

#19

0.8%

Research

#12

0.9%

Comparison

#10

1.6%

Validation

#16

0.8%

Purchase

#5

5.1%

Where the engines differ

ChatGPT
2.3%
Google AI Mode
1.3%

What AI says about No7

Observed from the answers themselves — not a score.

Sentiment

84% positive · no negative mentions

Price framing

framed mid

18% budget, 73% mid

“Google No7 Derm Solutions Cica Restoring Overnight Treatment No7 Derm Solutions CICA Overnight Restoring Treatment is a solution for redness-prone, sensitive skin that leaves skin feeling soo...”

Google AI Mode

“(Boxing Day Deals) - Look for: No7 gift sets, Clinique routines, Elemis sets, CeraVe bundles.”

ChatGPT

“Example deal to watch: [No7 Good Intent Ultimate Skincare Icons Gift Set]().”

ChatGPT

“| Ultra-gentle hydration kits or fun, safe novelty balms (e.g., No7 mild cleansing/hydration trios or simple Burt's Bees lip sets).”

Google AI Mode

Products AI names

The specific No7 items the engines put in front of UK shoppers.

  • Good Intent Ultimate Skincare Icons Gift Set 0.4%
  • Derm Solutions Cica Restoring Overnight Treatment 0.1%
  • Gift Sets 0.1%
  • Protect & Perfect Intense Collection 0.1%
  • Restore & Renew Multi Action Serum 0.1%
  • The Skincare Discovery Collection 0.1%
  • 7 Steps to Beautiful Skin 0.0%
  • Future Renew Collection 0.0%

Shelved alongside

Brands the engines recommend in the same answers as No7.

How to read this

Bar is how often that brand is recommended in the same answer as No7, relative to the rest.

Slingso Managed Outcomes

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Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with No7.