AI Shelf Index · 2026 holiday shopping season
Vibram AI shopping shelf share
🏃 Fitness & Outdoor · 🇨🇦 CA · updated 12 Oct 2026
Standing
#43
Fitness & Outdoor · CA
Shelf-share
0.4%
of CA answers
Sentiment
100%
positive
No week-to-week change larger than the variation between readings.
Who's on the fitness & outdoor shelf
Lululemon
11.9%
HOKA
5.9%
NordicTrack
4.8%
Asics
4.3%
UREVO
3.5%
Brooks
3.4%
Vibram
0.4%
The shoppers Vibram wins
The same answers, sliced by the shopper the question implies — where Vibram ranks best.
Where Vibram wins the journey
Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.
Awareness
#26
1.2%
Research
#55
0.1%
Comparison
#32
0.7%
Validation
#35
0.8%
Purchase
#18
1.6%
Where the engines differ
What AI says about Vibram
Observed from the answers themselves — not a score.
Sentiment
100% positive · no negative mentions
“Built with lightweight hiking-shoe DNA, these offer incredible arch support, cushioned EVA midsoles for low-impact walking, and specialized Vibram ice-grip soles that don't feel like heavy lead weights on your feet.”
Google AI Mode
“Look explicitly for _Vibram Arctic Grip_ , _IceFX_ , or integrated flip-cleats.”
Google AI Mode
“Vibram Arctic Grip outsoles are engineered to grip wet ice exceptionally well without needing metal spikes, keeping your knees stable because you aren't micro-tensing your muscles to avoid slipping.”
Google AI Mode
“Utilizes Vibram's advanced Arctic Grip technology with a flatter, high-surface-area sole that bites into slippery ice while retaining solid forefoot flexibility.”
Google AI Mode
Products AI names
The specific Vibram items the engines put in front of CA shoppers.
Shelved alongside
Brands the engines recommend in the same answers as Vibram.
How to read this
Bar is how often that brand is recommended in the same answer as Vibram, relative to the rest.
Slingso Managed Outcomes
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Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with Vibram.