AI Shelf Index · 2026 holiday shopping season
Pettex AI shopping shelf share
🐾 Pet Supplies · 🇬🇧 UK · updated 12 Oct 2026
Standing
#85
Pet Supplies · UK
Shelf-share
0.1%
of UK answers
Sentiment
100%
positive
No week-to-week change larger than the variation between readings.
Who's on the pet supplies shelf
Butternut Box
8.4%
KONG
6.0%
Royal Canin
5.3%
Purina
4.8%
Harringtons
4.2%
Hill's
4.0%
The shoppers Pettex wins
The same answers, sliced by the shopper the question implies — where Pettex ranks best.
Where Pettex wins the journey
Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.
Awareness
#66
0.1%
Research
—
not surfaced
Comparison
#90
0.0%
Validation
—
not surfaced
Purchase
—
not surfaced
Where the engines differ
What AI says about Pettex
Observed from the answers themselves — not a score.
Sentiment
100% positive · no negative mentions
“Switch to high-grade Tofu litter (like _Pettex_ or _Catit GoNatural_ ) or non-tracking wood/paper pellets (like _Okocat_ ).”
Google AI Mode
“Litter That Doesn’t Smell in a Small Flat Switch to a high-quality tofu litter (like _TofuCat_ or _Pettex_ ) or a fine non-tracking crystal/silica litter** (like _Catsan_ or _Tigerino_ ).”
Google AI Mode
“* _Switch to Tofu or Wood/Paper Pellet Litter:_ Cat’s Best (eco wood pellet) or tofu-based litters (like Catit or Pettex) trap odours significantly better than cheap clay.”
Google AI Mode
“Alternative Pick (Eco/Flushable): Tofu Cat Litter (e.g., Catit Go Natural or Pettex ) .”
Google AI Mode
Products AI names
The specific Pettex items the engines put in front of UK shoppers.
Shelved alongside
Brands the engines recommend in the same answers as Pettex.
How to read this
Bar is how often that brand is recommended in the same answer as Pettex, relative to the rest.
Slingso Managed Outcomes
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Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with Pettex.