AI Shelf Index · 2026 holiday shopping season

Huds and Toke AI shopping shelf share

🐾 Pet Supplies · 🇦🇺 AU · updated 12 Oct 2026

Standing

#27

Pet Supplies · AU

#27 #27

Shelf-share

0.6%

of AU answers

0.1% 0.6%

Sentiment

100%

positive

No week-to-week change larger than the variation between readings.

Who's on the pet supplies shelf

1 Royal Canin
8.3%
2 Hill's
7.8%
3 Lyka Pet Food
7.5%
4 Black Hawk
6.1%
5 Purina
6.0%
6 ADVANCE
5.0%
⋯
27 Huds and Toke
0.6%

The shoppers Huds and Toke wins

The same answers, sliced by the shopper the question implies — where Huds and Toke ranks best.

Where Huds and Toke wins the journey

Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.

Awareness

#22

0.7%

Research

#59

0.1%

Comparison

—

not surfaced

Validation

#19

1.1%

Purchase

#50

0.3%

Where the engines differ

ChatGPT
0.0%
Google AI Mode
0.8%

What AI says about Huds and Toke

Observed from the answers themselves — not a score.

Sentiment

100% positive · no negative mentions

Price framing

framed budget

100% budget

“Huds and Toke Micro Bones : Small, pocket-friendly training treats like Huds and Toke Chicken Micro Bones are ideal because you can snap them into even smaller pieces.”

Google AI Mode

“Huds and Toke Single-ingredient dried meats : Look for roo or liver training flakes from local pet outlets that you can break down into tiny, pea-sized pieces.”

Google AI Mode

“Huds and Toke Home-cooked alternatives : Small cubes of boiled chicken breast or plain cooked sweet potato work wonders and cost next to nothing.”

Google AI Mode

“Reddit · r/reactivedogs Commercial Soft Training Bites: Look for brands like Huds and Toke or supermarket-available soft training treats that can be easily torn into even smaller pieces so a single bag lasts weeks.”

Google AI Mode

Products AI names

The specific Huds and Toke items the engines put in front of AU shoppers.

  • Puppy Training Treats 0.2%
  • Kangaroo Micro Bones 0.1%
  • Soft Training Treats 0.1%
  • Micro Bones 0.0%
  • Single-Protein Dehydrated Meat 0.0%
  • Training Treats 0.0%

Shelved alongside

Brands the engines recommend in the same answers as Huds and Toke.

How to read this

Bar is how often that brand is recommended in the same answer as Huds and Toke, relative to the rest.

Slingso Managed Outcomes

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Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with Huds and Toke.