AI Shelf Index · 2026 holiday shopping season
Gaggia AI shopping shelf share
🍳 Kitchen · 🇬🇧 UK · updated 12 Oct 2026
Standing
#33
Kitchen · UK
Shelf-share
0.3%
of UK answers
Sentiment
40%
positive
No week-to-week change larger than the variation between readings.
Who's on the kitchen shelf
Ninja
31.3%
De'Longhi
7.6%
Le Creuset
5.6%
Sage
5.0%
Philips
4.6%
Tower
3.2%
Gaggia
0.3%
The shoppers Gaggia wins
The same answers, sliced by the shopper the question implies — where Gaggia ranks best.
Where Gaggia wins the journey
Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.
Awareness
—
not surfaced
Research
—
not surfaced
Comparison
#27
0.4%
Validation
—
not surfaced
Purchase
#22
0.7%
Where the engines differ
What AI says about Gaggia
Observed from the answers themselves — not a score.
Sentiment
40% positive · no negative mentions
Price framing
framed mid
100% mid
“Why it fits: Gaggia is a historic name in Italian espresso.”
Google AI Mode
“29 Nov 2022 — Gaggia Naviglio.”
Google AI Mode
“Gaggia Naviglio Automatic Bean to...”
Google AI Mode
“My top picks at a glance The strongest options I'd shortlist are the De'Longhi Magnifica Evo, Philips 3300 Series LatteGo, De'Longhi Magnifica Start and Gaggia Brera.”
ChatGPT
Products AI names
The specific Gaggia items the engines put in front of UK shoppers.
Shelved alongside
Brands the engines recommend in the same answers as Gaggia.
How to read this
Bar is how often that brand is recommended in the same answer as Gaggia, relative to the rest.
Gaggia on other shelves
Slingso Managed Outcomes
How would Gaggia grow its revenue from the AI Shopping Channel?
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Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with Gaggia.