AI Shelf Index · 2026 holiday shopping season
💊 Supplements · 🇨🇦 CA · updated 12 Oct 2026
Standing
#28
Supplements · CA
Shelf-share
0.5%
of CA answers
Sentiment
20%
positive
No week-to-week change larger than the variation between readings.
The same answers, sliced by the shopper the question implies — where Dymatize ranks best.
Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.
Awareness
#35
0.4%
Research
#43
0.1%
Comparison
#24
0.9%
Validation
#63
0.0%
Purchase
#13
1.3%
Observed from the answers themselves — not a score.
Sentiment
20% positive · 16% negative
Price framing
framed premium
25% mid, 75% premium
“If you want, I can also do a Canada-specific top 10 comparison (Costco, Walmart, Amazon.ca, Canadian Protein, Allmax, PVL, Diesel, ON, Dymatize, MyProtein) and calculate the exact $/25 g protein, including current sal...”
ChatGPT
“benchmark | | Dymatize ISO100 | Isolate/hydrolyzed | $74.98 | Premium U.S.”
ChatGPT
“Whey Isolate:** Canadian brands like _Perfect Sports Diesel_ or _ALLMAX Isoflex_ are top-tier and frequently compete heavily on cost with _Optimum Nutrition (ON)_ or _Dymatize_ once US shipping/exchange is calculated.”
Google AI Mode
“Comparing Canadian supplement brands to heavy-hitting American labels (like Optimum Nutrition, Dymatize, or Transparent Labs) comes down to a mix of exchange rates, import logistics, and specific regional sales.”
Google AI Mode
The specific Dymatize items the engines put in front of CA shoppers.
Brands the engines recommend in the same answers as Dymatize.
Bar is how often that brand is recommended in the same answer as Dymatize, relative to the rest.
Dymatize on other shelves
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Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with Dymatize.