AI Shelf Index · 2026 holiday shopping season
Untamed AI shopping shelf share
🐾 Pet Supplies · 🇺🇸 US · updated 12 Oct 2026
Standing
#136
Pet Supplies · US
Shelf-share
0.0%
of US answers
Sentiment
75%
positive
No week-to-week change larger than the variation between readings.
Who's on the pet supplies shelf
Purina
18.4%
Hill's
7.5%
The Farmer's Dog
7.2%
Litter-Robot
5.3%
KONG
4.8%
Ollie
4.0%
Untamed
0.0%
The shoppers Untamed wins
The same answers, sliced by the shopper the question implies — where Untamed ranks best.
Where Untamed wins the journey
Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.
Awareness
#56
0.0%
Research
#25
0.3%
Comparison
—
not surfaced
Validation
—
not surfaced
Purchase
—
not surfaced
Where the engines differ
What AI says about Untamed
Observed from the answers themselves — not a score.
Sentiment
75% positive · no negative mentions
Price framing
framed premium
100% premium
“Why it fits your needs:** Brands like Smalls, Nom Nom, or Untamed deliver human-grade, high-protein, high-moisture meals directly to your door.”
Google AI Mode
“* Part 2: Weighing a Fresh-Food Subscription Fresh-food subscriptions (like Smalls, Untamed, or Just Food For Cats) are trendy, convenient, and nutritionally dense, but they come with a heavy footprint.”
Google AI Mode
“Fresh-food subscriptions (like Smalls, Untamed, or Nom Nom) are trendy, look great in the fridge, and offer high-protein, human-grade ingredients.”
Google AI Mode
“The Pros: Fresh-food subscriptions (like Smalls, Nom Nom, or Untamed) are exceptionally high in moisture (70%+), which is the absolute single best thing for urinary and kidney health.”
Google AI Mode
Shelved alongside
Brands the engines recommend in the same answers as Untamed.
How to read this
Bar is how often that brand is recommended in the same answer as Untamed, relative to the rest.
Untamed on other shelves
Slingso Managed Outcomes
How would Untamed grow its revenue from the AI Shopping Channel?
Schedule a call and we'll show you how — starting from the shelf you just saw. Or leave an email and we'll come to you. What Managed Outcomes covers →
Prefer email? Send a note.
Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with Untamed.