AI Shelf Index · 2026 holiday shopping season

SKIN1004 AI shopping shelf share

🧴 Skincare · 🇨🇦 CA · updated 12 Oct 2026

Standing

#10

Skincare · CA

#9 #10

Shelf-share

2.1%

of CA answers

3.2% 2.1%

Sentiment

98%

positive

No week-to-week change larger than the variation between readings.

Who's on the skincare shelf

1 Marcelle
10.3%
2 COSRX
9.0%
3 CeraVe
8.6%
4 La Roche-Posay
5.8%
5 Beauty of Joseon
5.4%
6 The Ordinary
5.1%
⋯
10 SKIN1004
2.1%

The shoppers SKIN1004 wins

The same answers, sliced by the shopper the question implies — where SKIN1004 ranks best.

Where SKIN1004 wins the journey

Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.

Awareness

#11

2.8%

Research

#11

1.7%

Comparison

#9

2.1%

Validation

#13

2.1%

Purchase

#6

3.1%

Where the engines differ

ChatGPT
3.8%
Google AI Mode
1.0%

What AI says about SKIN1004

Observed from the answers themselves — not a score.

Sentiment

98% positive · no negative mentions

Price framing

framed mid

47% budget, 47% mid, 7% premium

“(~$22–$28 CAD) | | 4 | Optional Treatment | Skin1004 Madagascar Centella Ampoule | Pure centella asiatica to tackle random redness or irritation without strong acids.”

Google AI Mode

“SKIN1004 The Vibe:** Ultra-lightweight, centella-obsessed, and deeply calming.”

Google AI Mode

“The Soother/Hydrator: Go with SKIN1004 (Centella Ampoule) to quiet down active inflammation.”

Google AI Mode

“The Sunscreen: Go with Beauty of Joseon or SKIN1004 for a non-clogging daily SPF.”

Google AI Mode

Products AI names

The specific SKIN1004 items the engines put in front of CA shoppers.

  • Centella Ampoule 1.1%
  • Hyalu-Cica 0.2%
  • Madagascar Centella Hyalu-Cica Water-Fit Sun Serum SPF50+ PA++++ 0.2%
  • Centella products 0.1%
  • Madagascar Centella Ampoule Duo Set 0.1%
  • Madagascar Centella Asiatica Ampoule 0.1%
  • Madagascar Centella Hyalu-Culu Water-Fit Sun Serum SPF50+ PA++++ 0.1%
  • Madagascar Centella Soothing Cream 0.0%

Shelved alongside

Brands the engines recommend in the same answers as SKIN1004.

How to read this

Bar is how often that brand is recommended in the same answer as SKIN1004, relative to the rest.

Slingso Managed Outcomes

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Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with SKIN1004.