AI Shelf Index · 2026 holiday shopping season
La Roche-Posay AI shopping shelf share
🧴 Skincare · 🇨🇦 CA · updated 12 Oct 2026
Standing
#4
Skincare · CA
Shelf-share
5.8%
of CA answers
Sentiment
97%
positive
No week-to-week change larger than the variation between readings.
Who's on the skincare shelf
Marcelle
10.3%
COSRX
9.0%
CeraVe
8.6%
La Roche-Posay
5.8%
Beauty of Joseon
5.4%
The Ordinary
5.1%
The shoppers La Roche-Posay wins
The same answers, sliced by the shopper the question implies — where La Roche-Posay ranks best.
Where La Roche-Posay wins the journey
Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.
Awareness
#8
4.9%
Research
#4
4.1%
Comparison
#4
7.9%
Validation
#5
7.3%
Purchase
#23
1.1%
Where the engines differ
What AI says about La Roche-Posay
Observed from the answers themselves — not a score.
Sentiment
97% positive · no negative mentions
Price framing
framed mid
6% budget, 74% mid, 21% premium
“La Roche-Posay — especially popular for sensitive skin and sunscreen.”
ChatGPT
“If you're willing to go non-Canadian for the sunscreen/dermatological component, La Roche-Posay currently sells a Canadian Kids Essential Care Trio containing a fragrance-free cleanser, Cicaplast balm and pediatric-te...”
ChatGPT
“Products that come up repeatedly on Reddit - Cleanser: Vanicream Gentle Facial Cleanser or La Roche-Posay Toleriane Hydrating Gentle Cleanser.”
ChatGPT
“Gentle Cleanser (PM): Look for a low-pH, non-stripping cleanser like _Cosrx Low pH Good Morning Gel Cleanser_ or _La Roche-Posay Toleriane Hydrating Gentle Cleanser_ (easily found at Canadian pharmacies like Shoppers ...”
Google AI Mode
Products AI names
The specific La Roche-Posay items the engines put in front of CA shoppers.
Shelved alongside
Brands the engines recommend in the same answers as La Roche-Posay.
How to read this
Bar is how often that brand is recommended in the same answer as La Roche-Posay, relative to the rest.
La Roche-Posay on other shelves
Slingso Managed Outcomes
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Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with La Roche-Posay.