Live: The 2026 Holiday Shopping AI Shelf Index — which brands AI actually recommends. See the shelf

AI Shelf Index · 2026 holiday shopping season

Intersand AI shopping shelf share

🐾 Pet Supplies · 🇨🇦 CA · updated 12 Oct 2026

Standing

#15

▲67 places

Pet Supplies · CA

#19 #15

Shelf-share

1.6%

▲1.5

of CA answers

1.2% 1.6%

Sentiment

100%

positive

Who's on the pet supplies shelf

Purina

9.1%

Open Farm

6.1%

Nutrience

5.3%

Royal Canin

5.2%

Litter-Robot

4.1%

Hill's

3.5%

⋯

Intersand

1.6%

The shoppers Intersand wins

The same answers, sliced by the shopper the question implies — where Intersand ranks best.

The Apartment Cat Parent

Where Intersand wins the journey

Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.

Awareness

#17

1.5%

Research

#13

1.3%

Comparison

#66

0.1%

Validation

#72

0.1%

Purchase

#24

1.2%

Where the engines differ

ChatGPT

0.9%

Google AI Mode

0.8%

What AI says about Intersand

Observed from the answers themselves — not a score.

Sentiment

100% positive · no negative mentions

Price framing

framed premium

40% budget, 60% premium

“Intersand OdourLock Best Canadian-made option Made in Canada, unscented, and designed for odour control.”
ChatGPT

“Boxiecat Probiotic Clumping Clay or a Canadian natural option like Intersand OdourLock (made in Quebec) paired with a odor-locking pail like the Litter Genie gives you top-tier condo-friendly odour control without rel...”
Google AI Mode

“Cats.com +1 Intersand OdourLock : A premium, ultra-hard clumping clay made in Canada that neutralizes urine ammonia for over 40 days without heavy fragrances.”
Google AI Mode

“Intersand OdourLock Unscented → strongest practical choice for a one-cat apartment If dust bothers you: 2.”
ChatGPT

Products AI names

The specific Intersand items the engines put in front of CA shoppers.

Odourlock 0.6%
Odour Buster Original Cat Litter 0.2%
OdourLock Unscented 0.2%
Intersand Odour Lock 0.0%
Odour Lock 0.0%

Shelved alongside

Brands the engines recommend in the same answers as Intersand.

Doc & Phoebe's

How to read this

Bar is how often that brand is recommended in the same answer as Intersand, relative to the rest.

Intersand on other shelves

🇬🇧 UK Pet Supplies · #22 All markets →

Slingso Managed Outcomes

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Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with Intersand.