AI Shelf Index · 2026 holiday shopping season
Catit AI shopping shelf share
🐾 Pet Supplies · 🇨🇦 CA · updated 12 Oct 2026
Standing
#74
Pet Supplies · CA
Shelf-share
0.1%
of CA answers
Sentiment
100%
positive
No week-to-week change larger than the variation between readings.
Who's on the pet supplies shelf
Purina
9.1%
Open Farm
6.1%
Nutrience
5.3%
Royal Canin
5.2%
Litter-Robot
4.1%
Hill's
3.5%
Catit
0.1%
The shoppers Catit wins
The same answers, sliced by the shopper the question implies — where Catit ranks best.
Where Catit wins the journey
Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.
Awareness
#29
0.6%
Research
#70
0.0%
Comparison
#87
0.0%
Validation
#61
0.1%
Purchase
#73
0.1%
Where the engines differ
What AI says about Catit
Observed from the answers themselves — not a score.
Sentiment
100% positive · no negative mentions
Price framing
framed mid
50% budget, 50% mid
“Enrichment: Catit Senses Circuit + puzzle feeder + wand toy + window perch.”
ChatGPT
“Something they can bat around independently [Catit 2.0 Senses Circuit]() $34.99 The modular track style is nice for a condo because it takes up relatively little space and can be rearranged.”
ChatGPT
“Pea Husk Clumping Cat Litter]() — Canadian-company option** Catit is a Canadian company/brand, and this pea-husk litter is a particularly interesting alternative if you want to move away from clay.”
ChatGPT
“Cheap chase toys: Catit springs/balls, plus a wand toy that you put away after play.”
ChatGPT
Products AI names
The specific Catit items the engines put in front of CA shoppers.
Shelved alongside
Brands the engines recommend in the same answers as Catit.
How to read this
Bar is how often that brand is recommended in the same answer as Catit, relative to the rest.
Catit on other shelves
Slingso Managed Outcomes
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Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with Catit.