AI Shelf Index · 2026 holiday shopping season
EzyDog AI shopping shelf share
🐾 Pet Supplies · 🇦🇺 AU · updated 12 Oct 2026
Standing
#25
Pet Supplies · AU
Shelf-share
0.6%
of AU answers
Sentiment
100%
positive
No week-to-week change larger than the variation between readings.
Who's on the pet supplies shelf
Royal Canin
8.3%
Hill's
7.8%
Lyka Pet Food
7.5%
Black Hawk
6.1%
Purina
6.0%
ADVANCE
5.0%
EzyDog
0.6%
The shoppers EzyDog wins
The same answers, sliced by the shopper the question implies — where EzyDog ranks best.
Where EzyDog wins the journey
Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.
Awareness
—
not surfaced
Research
—
not surfaced
Comparison
—
not surfaced
Validation
#16
1.4%
Purchase
#14
1.8%
Where the engines differ
What AI says about EzyDog
Observed from the answers themselves — not a score.
Sentiment
100% positive · no negative mentions
Price framing
framed mid
86% mid, 14% premium
“EzyDog 2-in-1 Ortho Smart Bed — around A$84.95.”
ChatGPT
“EzyDog Double Up Collar — about A$29.95.”
ChatGPT
“My shortlist would be: 🥇 Best overall: EzyDog Next Gen Ortho Lounger [EzyDog Next Gen Ortho Lounger Dog Bed]() $222.49 Why I like it for your dog: - Contour memory foam designed for older/large dogs.”
ChatGPT
“Current customer rating is 4.9/5 from 95 reviews on EzyDog's Australian site.”
ChatGPT
Products AI names
The specific EzyDog items the engines put in front of AU shoppers.
Shelved alongside
Brands the engines recommend in the same answers as EzyDog.
How to read this
Bar is how often that brand is recommended in the same answer as EzyDog, relative to the rest.
Slingso Managed Outcomes
How would EzyDog grow its revenue from the AI Shopping Channel?
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Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with EzyDog.