AI Shelf Index · 2026 holiday shopping season
Ego QV AI shopping shelf share
🧴 Skincare · 🇦🇺 AU · updated 12 Oct 2026
Standing
#58
Skincare · AU
Shelf-share
0.2%
of AU answers
Sentiment
100%
positive
No week-to-week change larger than the variation between readings.
Who's on the skincare shelf
La Roche-Posay
14.5%
Cancer Council
13.5%
Beauty of Joseon
6.3%
Hamilton
5.7%
Ultra Violette
4.7%
CeraVe
4.0%
The shoppers Ego QV wins
The same answers, sliced by the shopper the question implies — where Ego QV ranks best.
Where Ego QV wins the journey
Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.
Awareness
#43
0.4%
Research
—
not surfaced
Comparison
—
not surfaced
Validation
—
not surfaced
Purchase
—
not surfaced
Where the engines differ
What AI says about Ego QV
Observed from the answers themselves — not a score.
Sentiment
100% positive · no negative mentions
Products AI names
The specific Ego QV items the engines put in front of AU shoppers.
Shelved alongside
Brands the engines recommend in the same answers as Ego QV.
How to read this
Bar is how often that brand is recommended in the same answer as Ego QV, relative to the rest.
Slingso Managed Outcomes
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Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with Ego QV.