AI Shelf Index · 2026 holiday shopping season
Profitec AI shopping shelf share
🍳 Kitchen · 🇺🇸 US · updated 12 Oct 2026
Standing
#17
Kitchen · US
Shelf-share
1.0%
of US answers
Sentiment
100%
positive
No week-to-week change larger than the variation between readings.
Who's on the kitchen shelf
Ninja
15.5%
Breville
11.1%
De'Longhi
6.1%
Cosori
5.1%
Instant Pot
4.4%
Ankarsrum
3.5%
Profitec
1.0%
The shoppers Profitec wins
The same answers, sliced by the shopper the question implies — where Profitec ranks best.
Where Profitec wins the journey
Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.
Awareness
—
not surfaced
Research
—
not surfaced
Comparison
#19
1.1%
Validation
—
not surfaced
Purchase
#6
3.4%
Where the engines differ
What AI says about Profitec
Observed from the answers themselves — not a score.
Sentiment
100% positive · no negative mentions
Price framing
framed premium
8% mid, 92% premium
“Best deal I'm seeing: Profitec Pro 500 PID — $2,399, with a very strong 4.9/5 rating from hundreds of reviews.”
ChatGPT
“The downside for a “buy once” buyer is that I'd put the Rancilio/Profitec/Lelit machines ahead of it for mechanical longevity and serviceability.”
ChatGPT
“(Tamp & Pour) It's simple, compact and moddable, but temperature management is less sophisticated than the Profitec/Lelit approach.”
ChatGPT
“Brand & Model Type Why It Lasts Best For Profitec Pro 300 or Pro 400 Dual Boiler / Heat Exchange Stainless steel internal build, commercial parts, easily serviced.”
Google AI Mode
Products AI names
The specific Profitec items the engines put in front of US shoppers.
Shelved alongside
Brands the engines recommend in the same answers as Profitec.
How to read this
Bar is how often that brand is recommended in the same answer as Profitec, relative to the rest.
Profitec on other shelves
Slingso Managed Outcomes
How would Profitec grow its revenue from the AI Shopping Channel?
Schedule a call and we'll show you how — starting from the shelf you just saw. Or leave an email and we'll come to you. What Managed Outcomes covers →
Prefer email? Send a note.
Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with Profitec.