AI Shelf Index · 2026 holiday shopping season

Life Extension AI shopping shelf share

💊 Supplements · 🇬🇧 UK · updated 12 Oct 2026

Standing

#23

Supplements · UK

#23 #23

Shelf-share

0.4%

of UK answers

0.2% 0.4%

Sentiment

100%

positive

No week-to-week change larger than the variation between readings.

Who's on the supplements shelf

1 Myprotein
17.3%
2 Bulk
11.5%
3 Vitabiotics
6.6%
4 The Protein Works
2.8%
5 Huel
2.3%
6 Optimum Nutrition
2.0%
⋯
23 Life Extension
0.4%

The shoppers Life Extension wins

The same answers, sliced by the shopper the question implies — where Life Extension ranks best.

Where Life Extension wins the journey

Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.

Awareness

#18

0.7%

Research

—

not surfaced

Comparison

—

not surfaced

Validation

#27

0.4%

Purchase

—

not surfaced

Where the engines differ

ChatGPT
0.2%
Google AI Mode
0.3%

What AI says about Life Extension

Observed from the answers themselves — not a score.

Sentiment

100% positive · no negative mentions

Price framing

framed mid

100% mid

“Life Extension Two-Per-Day — best value premium - Another common Reddit favourite.”

ChatGPT

“Life Extension +3 Magnesium: Often called a "multitasker," magnesium supports over 200 bodily pathways.”

Google AI Mode

Products AI names

The specific Life Extension items the engines put in front of UK shoppers.

  • Two-Per-Day 0.1%
  • Vitamin D3 & K2 0.1%

Shelved alongside

Brands the engines recommend in the same answers as Life Extension.

Menopace

Viridian Nutrition

Swissovit

How to read this

Bar is how often that brand is recommended in the same answer as Life Extension, relative to the rest.

Slingso Managed Outcomes

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Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with Life Extension.