AI Shelf Index · 2026 holiday shopping season

JB SKRUB AI shopping shelf share

🧴 Skincare · 🇺🇸 US · updated 12 Oct 2026

Standing

#40

Skincare · US

#24 #40

Shelf-share

0.3%

of US answers

0.7% 0.3%

Sentiment

50%

positive

No week-to-week change larger than the variation between readings.

Who's on the skincare shelf

1 CeraVe
10.7%
2 Vanicream
6.9%
3 La Roche-Posay
6.7%
4 COSRX
6.7%
5 Bubble Skincare
5.2%
6 Evereden
3.1%
⋯
40 JB SKRUB
0.3%

The shoppers JB SKRUB wins

The same answers, sliced by the shopper the question implies — where JB SKRUB ranks best.

Where JB SKRUB wins the journey

Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.

Awareness

#64

0.1%

Research

—

not surfaced

Comparison

#59

0.1%

Validation

#14

1.0%

Purchase

#35

0.7%

Where the engines differ

ChatGPT
0.6%
Google AI Mode
0.2%

What AI says about JB SKRUB

Observed from the answers themselves — not a score.

Sentiment

50% positive · no negative mentions

Price framing

framed mid

80% mid, 20% premium

“This is the sort of set I'd look at if she wants something that feels like "real skincare." - JB SKRUB Face Set — ~$53: Explicitly designed for tweens/teens and a simple three-step routine.”

ChatGPT

“JB Skrub — $53: another tween/teen-specific three-step system.”

ChatGPT

“Available on the JB SKRUB Store .”

Google AI Mode

“JB SKRUB The Face Set $53.00 Ulta Beauty A dedicated three-step face-care system marketed to tweens and teens.”

ChatGPT

Products AI names

The specific JB SKRUB items the engines put in front of US shoppers.

Shelved alongside

Brands the engines recommend in the same answers as JB SKRUB.

How to read this

Bar is how often that brand is recommended in the same answer as JB SKRUB, relative to the rest.

Slingso Managed Outcomes

How would JB SKRUB grow its revenue from the AI Shopping Channel?

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Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with JB SKRUB.