AI Shelf Index · 2026 holiday shopping season
Healthspan AI shopping shelf share
💊 Supplements · 🇬🇧 UK · updated 12 Oct 2026
Standing
#21
Supplements · UK
Shelf-share
0.4%
of UK answers
Sentiment
78%
positive
No week-to-week change larger than the variation between readings.
Who's on the supplements shelf
Myprotein
17.3%
Bulk
11.5%
Vitabiotics
6.6%
The Protein Works
2.8%
Huel
2.3%
Optimum Nutrition
2.0%
Healthspan
0.4%
The shoppers Healthspan wins
The same answers, sliced by the shopper the question implies — where Healthspan ranks best.
Where Healthspan wins the journey
Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.
Awareness
#25
0.4%
Research
—
not surfaced
Comparison
#14
1.6%
Validation
#12
1.3%
Purchase
#17
0.9%
Where the engines differ
What AI says about Healthspan
Observed from the answers themselves — not a score.
Sentiment
78% positive · no negative mentions
Price framing
framed budget
50% budget, 50% mid
“Best Value / Budget Option Healthspan Multivitality / Healthspan Gold A-Z Type: Tablet Cost:** Approx.”
Google AI Mode
“Healthspan focuses heavily on optimal nutrient ratios without inflating the price.”
Google AI Mode
“Amazon UK +1 Healthspan Multivitality Pro / Gold A-Z Type & Dosage: Once-daily tablet.”
Google AI Mode
“Supermarket / High Street A-Z (Healthspan, Boots, Superdrug):** Highly upvoted by pragmatists who argue that expensive boutique brands are mostly marketing.”
Google AI Mode
Products AI names
The specific Healthspan items the engines put in front of UK shoppers.
Shelved alongside
Brands the engines recommend in the same answers as Healthspan.
How to read this
Bar is how often that brand is recommended in the same answer as Healthspan, relative to the rest.
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Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with Healthspan.