AI Shelf Index · 2026 holiday shopping season
Heights AI shopping shelf share
💊 Supplements · 🇬🇧 UK · updated 12 Oct 2026
Standing
#37
Supplements · UK
Shelf-share
0.3%
of UK answers
Sentiment
100%
positive
No week-to-week change larger than the variation between readings.
Who's on the supplements shelf
Myprotein
17.3%
Bulk
11.5%
Vitabiotics
6.6%
The Protein Works
2.8%
Huel
2.3%
Optimum Nutrition
2.0%
Heights
0.3%
The shoppers Heights wins
The same answers, sliced by the shopper the question implies — where Heights ranks best.
Where Heights wins the journey
Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.
Awareness
—
not surfaced
Research
—
not surfaced
Comparison
#15
1.6%
Validation
—
not surfaced
Purchase
—
not surfaced
Where the engines differ
What AI says about Heights
Observed from the answers themselves — not a score.
Sentiment
100% positive · no negative mentions
Price framing
framed premium
100% premium
“Best Premium / Bioavailable Option Heights Vitals Type: Smart Capsule (Delayed-release) Cost:** Approx.”
Google AI Mode
“A comparison of the top-rated multivitamins available in the UK market highlights distinct options for different needs: Heights Vitals⁺ Type & Dosage: 2 vegan capsules daily.”
Google AI Mode
Products AI names
The specific Heights items the engines put in front of UK shoppers.
Shelved alongside
Brands the engines recommend in the same answers as Heights.
How to read this
Bar is how often that brand is recommended in the same answer as Heights, relative to the rest.
Slingso Managed Outcomes
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Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with Heights.