AI Shelf Index · 2026 holiday shopping season

Educational Insights AI shopping shelf share

🧸 Toys · 🇨🇦 CA · updated 12 Oct 2026

Standing

#45

Toys · CA

#26 outside top 40

Shelf-share

0.3%

of CA answers

0.2% 0.3%

Sentiment

100%

positive

No week-to-week change larger than the variation between readings.

Who's on the toys shelf

1 LEGO
19.0%
2 Magna-Tiles
10.6%
3 POP MART
4.9%
4 Yoto
3.3%
5 Tonies
2.5%
6 Connetix Tiles
2.4%
⋯
45 Educational Insights
0.3%

The shoppers Educational Insights wins

The same answers, sliced by the shopper the question implies — where Educational Insights ranks best.

Where Educational Insights wins the journey

Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.

Awareness

—

not surfaced

Research

#14

1.2%

Comparison

#43

0.4%

Validation

#21

0.8%

Purchase

—

not surfaced

Where the engines differ

ChatGPT
0.2%
Google AI Mode
0.7%

What AI says about Educational Insights

Observed from the answers themselves — not a score.

Sentiment

100% positive · no negative mentions

Price framing

framed budget

100% budget

“Price: $40 CAD Educational Insights Kanoodle / Brain Teaser Games What it is:** Compact 3D spatial puzzle and logic games.”

Google AI Mode

“Educational Insights Playfoam GO! — A completely non-toxic, mess-free sensory molding bead compound that never dries out.”

Google AI Mode

“[Educational Insights Kanoodle]() $13.48 Kanoodle — about $15–20. Excellent for an 8–12-year-old and easy to mail.”

ChatGPT

“Here are the top-rated, highly sought-after gift ideas for an 8-year-old girl this year, all easily ship-friendly across Canada: Kanoodle by Educational Insights** : A massive TikTok-viral brain teaser and solo puzzle...”

Google AI Mode

Products AI names

The specific Educational Insights items the engines put in front of CA shoppers.

  • Kanoodle Game 0.3%
  • Kanoodle Extreme / 3D Brain Teaser Puzzle 0.1%
  • Playfoam GO! 0.1%
  • Artie 3000 The Coding Robot 0.0%
  • Frida's Fruit Fiesta 0.0%
  • Kanoodle Brain Teaser Games 0.0%

Shelved alongside

Brands the engines recommend in the same answers as Educational Insights.

How to read this

Bar is how often that brand is recommended in the same answer as Educational Insights, relative to the rest.

Educational Insights on other shelves

Slingso Managed Outcomes

How would Educational Insights grow its revenue from the AI Shopping Channel?

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Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with Educational Insights.