AI Shelf Index · 2026 holiday shopping season
Ravensburger AI shopping shelf share
🧸 Toys · 🇨🇦 CA · updated 12 Oct 2026
Standing
#11
Toys · CA
Shelf-share
1.4%
of CA answers
Sentiment
100%
positive
No week-to-week change larger than the variation between readings.
Who's on the toys shelf
LEGO
19.0%
Magna-Tiles
10.6%
POP MART
4.9%
Yoto
3.3%
Tonies
2.5%
Connetix Tiles
2.4%
Ravensburger
1.4%
The shoppers Ravensburger wins
The same answers, sliced by the shopper the question implies — where Ravensburger ranks best.
Where Ravensburger wins the journey
Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.
Awareness
#72
0.1%
Research
#17
0.8%
Comparison
—
not surfaced
Validation
#4
5.4%
Purchase
—
not surfaced
Where the engines differ
What AI says about Ravensburger
Observed from the answers themselves — not a score.
Sentiment
100% positive · no negative mentions
Price framing
framed mid
14% budget, 71% mid, 14% premium
“Its puzzle section currently has 255 items, including Ravensburger, Cobble Hill, Galison, White Mountain and other brands.”
ChatGPT
“(Indigo) Mastermind Toys is another good place to check, particularly for Ravensburger/Cobble Hill.”
ChatGPT
“One useful signal is simply the breadth of the current Canadian retail market: Indigo has hundreds of puzzle listings, while Ravensburger continues to produce dedicated 14+ adult puzzle lines, including new 1,000-piec...”
ChatGPT
“Ravensburger** : The gold standard for global puzzle makers.”
Google AI Mode
Products AI names
The specific Ravensburger items the engines put in front of CA shoppers.
Shelved alongside
Brands the engines recommend in the same answers as Ravensburger.
How to read this
Bar is how often that brand is recommended in the same answer as Ravensburger, relative to the rest.
Ravensburger on other shelves
Slingso Managed Outcomes
How would Ravensburger grow its revenue from the AI Shopping Channel?
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Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with Ravensburger.