AI Shelf Index · 2026 holiday shopping season
Magna-Tiles AI shopping shelf share
🧸 Toys · 🇨🇦 CA · updated 12 Oct 2026
Standing
#2
Toys · CA
Shelf-share
10.6%
of CA answers
Sentiment
96%
positive
No week-to-week change larger than the variation between readings.
Who's on the toys shelf
LEGO
19.0%
Magna-Tiles
10.6%
POP MART
4.9%
Yoto
3.3%
Tonies
2.5%
Connetix Tiles
2.4%
The shoppers Magna-Tiles wins
The same answers, sliced by the shopper the question implies — where Magna-Tiles ranks best.
Where Magna-Tiles wins the journey
Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.
Awareness
#2
12.8%
Research
#2
13.7%
Comparison
#2
12.4%
Validation
#2
10.5%
Purchase
#3
5.4%
Where the engines differ
What AI says about Magna-Tiles
Observed from the answers themselves — not a score.
Sentiment
96% positive · 1% negative
Price framing
framed premium
3% budget, 48% mid, 49% premium
“For example, the MAGNA-TILES Advent Calendar is genuinely appealing for open-ended play, but it's explicitly 3+ and has a choking-hazard warning.”
ChatGPT
“🚂 Best “wow” gift: MAGNA-TILES Rail Racers About $59 CAD for the 33-piece set This is one I'd consider if you want something that feels substantial without spending $100+.”
ChatGPT
“What to look for: The original Magna-Tiles (like the Magna-Tiles Castle 25-Piece Set or larger starter clear sets) hold their resale value and have superior rivet safety.”
Google AI Mode
“Magnetic Tiles Magna-Tiles (Classic / Combo Sets):** Reddit consistently warns against off-brand magnetic tiles with weak magnets or brittle plastic that snaps under a heavy-handed toddler.”
Google AI Mode
Products AI names
The specific Magna-Tiles items the engines put in front of CA shoppers.
Shelved alongside
Brands the engines recommend in the same answers as Magna-Tiles.
How to read this
Bar is how often that brand is recommended in the same answer as Magna-Tiles, relative to the rest.
Magna-Tiles on other shelves
Slingso Managed Outcomes
How would Magna-Tiles grow its revenue from the AI Shopping Channel?
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Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with Magna-Tiles.