AI Shelf Index · 2026 holiday shopping season
Canadian Naturals AI shopping shelf share
🐾 Pet Supplies · 🇨🇦 CA · updated 12 Oct 2026
Standing
#12
Pet Supplies · CA
Shelf-share
2.6%
of CA answers
Sentiment
81%
positive
No week-to-week change larger than the variation between readings.
Who's on the pet supplies shelf
Purina
9.1%
Open Farm
6.1%
Nutrience
5.3%
Royal Canin
5.2%
Litter-Robot
4.1%
Hill's
3.5%
Canadian Naturals
2.6%
The shoppers Canadian Naturals wins
The same answers, sliced by the shopper the question implies — where Canadian Naturals ranks best.
Where Canadian Naturals wins the journey
Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.
Awareness
#16
1.5%
Research
#10
1.9%
Comparison
#15
2.1%
Validation
#5
4.3%
Purchase
#6
3.7%
Where the engines differ
What AI says about Canadian Naturals
Observed from the answers themselves — not a score.
Sentiment
81% positive · no negative mentions
Price framing
framed budget
48% budget, 43% mid, 9% premium
“Canadian Naturals Senior Turkey & Salmon : Manufactured in Canada with a focus on joint care (Triple 3 Joint Care) and a softer, more accessible kibble shape designed to be gentle on older teeth.”
Google AI Mode
“[Canadian Naturals Senior Turkey & Salmon Dog Food]() $46.99 Canadian Naturals Senior Turkey & Salmon is another Canadian-market senior option I'd put on the comparison list.”
ChatGPT
“(Nutrience) - Canadian Naturals Turkey & Salmon Senior — made with locally sourced ingredients and has MSM, chondroitin and glucosamine for joint care.”
ChatGPT
“(Canadian Naturals) - FirstMate Senior/Weight Control — a particularly interesting option if your dog has gained weight as activity declines.”
ChatGPT
Products AI names
The specific Canadian Naturals items the engines put in front of CA shoppers.
Shelved alongside
Brands the engines recommend in the same answers as Canadian Naturals.
How to read this
Bar is how often that brand is recommended in the same answer as Canadian Naturals, relative to the rest.
Slingso Managed Outcomes
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Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with Canadian Naturals.