AI Shelf Index · 2026 holiday shopping season
Aveeno AI shopping shelf share
🧴 Skincare · 🇦🇺 AU · updated 12 Oct 2026
Standing
#50
Skincare · AU
Shelf-share
0.2%
of AU answers
Sentiment
100%
positive
No week-to-week change larger than the variation between readings.
Who's on the skincare shelf
La Roche-Posay
14.5%
Cancer Council
13.5%
Beauty of Joseon
6.3%
Hamilton
5.7%
Ultra Violette
4.7%
CeraVe
4.0%
Aveeno
0.2%
The shoppers Aveeno wins
The same answers, sliced by the shopper the question implies — where Aveeno ranks best.
Where Aveeno wins the journey
Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.
Awareness
#24
0.8%
Research
#13
1.1%
Comparison
—
not surfaced
Validation
—
not surfaced
Purchase
#41
0.4%
Where the engines differ
What AI says about Aveeno
Observed from the answers themselves — not a score.
Sentiment
100% positive · no negative mentions
Price framing
framed budget
67% budget, 33% mid
“Aveeno Calm + Restore Triple Oat Serum** – Fragrance-free and deeply comforting.”
Google AI Mode
Products AI names
The specific Aveeno items the engines put in front of AU shoppers.
Shelved alongside
Brands the engines recommend in the same answers as Aveeno.
How to read this
Bar is how often that brand is recommended in the same answer as Aveeno, relative to the rest.
Aveeno on other shelves
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Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with Aveeno.