AI Shelf Index · 2026 holiday shopping season

Sisu AI shopping shelf share

💊 Supplements · 🇨🇦 CA · updated 12 Oct 2026

Standing

#44

Supplements · CA

#28 outside top 40

Shelf-share

0.3%

of CA answers

0.3% 0.3%

Sentiment

86%

positive

No week-to-week change larger than the variation between readings.

Who's on the supplements shelf

1 Canadian Protein
9.1%
2 Jamieson
7.5%
3 Allmax Nutrition
4.2%
4 Webber Naturals
3.6%
5 Organika
3.5%
6 CanPrev
3.1%
⋯
44 Sisu
0.3%

The shoppers Sisu wins

The same answers, sliced by the shopper the question implies — where Sisu ranks best.

Where Sisu wins the journey

Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.

Awareness

#31

0.6%

Research

#28

0.3%

Comparison

#35

0.4%

Validation

—

not surfaced

Purchase

#43

0.1%

Where the engines differ

ChatGPT
0.3%
Google AI Mode
0.3%

What AI says about Sisu

Observed from the answers themselves — not a score.

Sentiment

86% positive · no negative mentions

Price framing

framed premium

25% mid, 75% premium

“Sisu Vitamin D3** : Frequently found in pharmacy health aisles, Sisu offers clean, fast-dissolving, and non-GMO formulations that are gentle on the stomach.”

Google AI Mode

“If by “top Canadian supplement brands” you mean Canadian-owned brands with broad availability and established reputations, a useful comparison is CanPrev, Webber Naturals, Natural Factors, AOR, Progressive, and Sisu.”

ChatGPT

“[Platinum Naturals Prenatal EasyIron Extra Gentle]() - SISU Supreme Multi Expecting — Canadian brand, more comprehensive formulation.”

ChatGPT

“[Sisu Supreme Multi Expecting]() - Orange Naturals Prenatal Multi — Canadian option and relatively simple formulation.”

ChatGPT

Products AI names

The specific Sisu items the engines put in front of CA shoppers.

  • Supreme Multi Expecting 0.1%
  • Vitamin D 0.1%
  • Vitamin D3 0.0%
  • Magnesium Bisglycinate 0.0%
  • Multi Expecting 0.0%
  • Prenatal 0.0%
  • Prenatal multivitamin options 0.0%

Shelved alongside

Brands the engines recommend in the same answers as Sisu.

How to read this

Bar is how often that brand is recommended in the same answer as Sisu, relative to the rest.

Slingso Managed Outcomes

How would Sisu grow its revenue from the AI Shopping Channel?

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Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with Sisu.