AI Shelf Index · 2026 holiday shopping season
Natural Factors AI shopping shelf share
💊 Supplements · 🇨🇦 CA · updated 12 Oct 2026
Standing
#12
Supplements · CA
Shelf-share
1.7%
of CA answers
Sentiment
90%
positive
No week-to-week change larger than the variation between readings.
Who's on the supplements shelf
Canadian Protein
9.1%
Jamieson
7.5%
Allmax Nutrition
4.2%
Webber Naturals
3.6%
Organika
3.5%
CanPrev
3.1%
Natural Factors
1.7%
The shoppers Natural Factors wins
The same answers, sliced by the shopper the question implies — where Natural Factors ranks best.
Where Natural Factors wins the journey
Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.
Awareness
#27
0.7%
Research
#19
0.7%
Comparison
#8
3.6%
Validation
#22
1.1%
Purchase
#20
0.9%
Where the engines differ
What AI says about Natural Factors
Observed from the answers themselves — not a score.
Sentiment
90% positive · no negative mentions
Price framing
framed mid
30% budget, 40% mid, 30% premium
“If by “top Canadian supplement brands” you mean Canadian-owned brands with broad availability and established reputations, a useful comparison is CanPrev, Webber Naturals, Natural Factors, AOR, Progressive, and Sisu.”
ChatGPT
“Natural Factors (Whole Earth & Sea line) The Vibe: Higher-end, whole-food-sourced, and organic-leaning formulas.”
Google AI Mode
“Brands like _CanPrev_ , _Webber Naturals_ , _Natural Factors_ , or _Jamieson_ are readily available in Canadian pharmacies and frequently carry well-absorbed glycinate formulations in capsules or powders.”
Google AI Mode
“Webber Naturals / Natural Factors / Jamieson Focus:** Everyday consumer vitamins and household staples.”
Google AI Mode
Products AI names
The specific Natural Factors items the engines put in front of CA shoppers.
Shelved alongside
Brands the engines recommend in the same answers as Natural Factors.
How to read this
Bar is how often that brand is recommended in the same answer as Natural Factors, relative to the rest.
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Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with Natural Factors.