AI Shelf Index · 2026 holiday shopping season
Pure Encapsulations AI shopping shelf share
💊 Supplements · 🇺🇸 US · updated 12 Oct 2026
Standing
#71
Supplements · US
Shelf-share
0.1%
of US answers
Sentiment
100%
positive
No week-to-week change larger than the variation between readings.
Who's on the supplements shelf
Optimum Nutrition
8.3%
Thorne
6.4%
Nutricost
4.8%
Ritual
3.0%
Nature Made
2.8%
Transparent Labs
2.7%
Pure Encapsulations
0.1%
The shoppers Pure Encapsulations wins
The same answers, sliced by the shopper the question implies — where Pure Encapsulations ranks best.
Where Pure Encapsulations wins the journey
Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.
Awareness
—
not surfaced
Research
—
not surfaced
Comparison
#28
0.3%
Validation
—
not surfaced
Purchase
—
not surfaced
Where the engines differ
What AI says about Pure Encapsulations
Observed from the answers themselves — not a score.
Sentiment
100% positive · no negative mentions
Price framing
framed premium
100% premium
“Healthline +1 Pure Encapsulations Men's Nutrients Best For: Comprehensive health and prostate support.”
Google AI Mode
Products AI names
The specific Pure Encapsulations items the engines put in front of US shoppers.
Shelved alongside
Brands the engines recommend in the same answers as Pure Encapsulations.
How to read this
Bar is how often that brand is recommended in the same answer as Pure Encapsulations, relative to the rest.
Pure Encapsulations on other shelves
Slingso Managed Outcomes
How would Pure Encapsulations grow its revenue from the AI Shopping Channel?
Schedule a call and we'll show you how — starting from the shelf you just saw. Or leave an email and we'll come to you. What Managed Outcomes covers →
Prefer email? Send a note.
Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with Pure Encapsulations.