AI Shelf Index · 2026 holiday shopping season

KatKin AI shopping shelf share

🐾 Pet Supplies · 🇺🇸 US · updated 12 Oct 2026

Standing

#118

Pet Supplies · US

#39 outside top 40

Shelf-share

0.0%

of US answers

0.1% 0.0%

Sentiment

100%

positive

No week-to-week change larger than the variation between readings.

Who's on the pet supplies shelf

1 Purina
18.4%
2 Hill's
7.5%
3 The Farmer's Dog
7.2%
4 Litter-Robot
5.3%
5 KONG
4.8%
6 Ollie
4.0%
⋯
118 KatKin
0.0%

The shoppers KatKin wins

The same answers, sliced by the shopper the question implies — where KatKin ranks best.

Where KatKin wins the journey

Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.

Awareness

—

not surfaced

Research

—

not surfaced

Comparison

—

not surfaced

Validation

—

not surfaced

Purchase

#94

0.1%

Where the engines differ

ChatGPT
0.0%
Google AI Mode
0.0%

What AI says about KatKin

Observed from the answers themselves — not a score.

Sentiment

100% positive · no negative mentions

“KatKin — offers a fresh-food trial box and personalized portions; food is stored frozen and thawed before serving.”

ChatGPT

“(KatKin Help) - Clawz — advertises a paid trial box and subscription model with gently cooked meals.”

ChatGPT

Products AI names

The specific KatKin items the engines put in front of US shoppers.

  • Trial box 0.2%

Shelved alongside

Brands the engines recommend in the same answers as KatKin.

JustFoodForCats

Clawz

How to read this

Bar is how often that brand is recommended in the same answer as KatKin, relative to the rest.

Slingso Managed Outcomes

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Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with KatKin.