AI Shelf Index · 2026 holiday shopping season
Horizon Fitness AI shopping shelf share
🏃 Fitness & Outdoor · 🇺🇸 US · updated 12 Oct 2026
Standing
#33
Fitness & Outdoor · US
Shelf-share
0.4%
of US answers
Sentiment
100%
positive
No week-to-week change larger than the variation between readings.
Who's on the fitness & outdoor shelf
Brooks
9.8%
HOKA
9.4%
Lululemon
8.6%
WalkingPad
8.6%
UREVO
3.9%
Alo Yoga
3.5%
Horizon Fitness
0.4%
The shoppers Horizon Fitness wins
The same answers, sliced by the shopper the question implies — where Horizon Fitness ranks best.
Where Horizon Fitness wins the journey
Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.
Awareness
#25
0.7%
Research
—
not surfaced
Comparison
#24
0.8%
Validation
#45
0.3%
Purchase
#20
1.0%
Where the engines differ
What AI says about Horizon Fitness
Observed from the answers themselves — not a score.
Sentiment
100% positive · no negative mentions
Price framing
framed premium
17% budget, 33% mid, 50% premium
“Horizon Fitness Limited time price drops - Horizon Fitness Sale - Award Winning Treads Kick Off Your Home Fitness Routine Right.”
Google AI Mode
“Horizon Fitness Horizon Home Treadmills - As Low As 0% APR - Horizon 7.0 AT Treadmill Every Horizon Treadmill Comes With A 100% Guarantee And Worry-Free Home Delivery.”
Google AI Mode
“Horizon Fitness : Usually slashes $400 to $700 off high-performance favorites like the 7.4 AT and 7.8 AT .”
Google AI Mode
Products AI names
The specific Horizon Fitness items the engines put in front of US shoppers.
Shelved alongside
Brands the engines recommend in the same answers as Horizon Fitness.
How to read this
Bar is how often that brand is recommended in the same answer as Horizon Fitness, relative to the rest.
Horizon Fitness on other shelves
Slingso Managed Outcomes
How would Horizon Fitness grow its revenue from the AI Shopping Channel?
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Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with Horizon Fitness.