AI Shelf Index · 2026 holiday shopping season
Horizon Fitness AI shopping shelf share
🏃 Fitness & Outdoor · 🇦🇺 AU · updated 12 Oct 2026
Standing
#26
Fitness & Outdoor · AU
Shelf-share
0.9%
of AU answers
Sentiment
100%
positive
No week-to-week change larger than the variation between readings.
Who's on the fitness & outdoor shelf
HOKA
6.2%
Asics
5.9%
LSKD
4.3%
Everfit
3.8%
Brooks
3.7%
Coleman
3.5%
Horizon Fitness
0.9%
The shoppers Horizon Fitness wins
The same answers, sliced by the shopper the question implies — where Horizon Fitness ranks best.
Where Horizon Fitness wins the journey
Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.
Awareness
—
not surfaced
Research
#7
3.0%
Comparison
—
not surfaced
Validation
—
not surfaced
Purchase
—
not surfaced
Where the engines differ
What AI says about Horizon Fitness
Observed from the answers themselves — not a score.
Sentiment
100% positive · no negative mentions
Price framing
framed mid
75% mid, 25% premium
Products AI names
The specific Horizon Fitness items the engines put in front of AU shoppers.
Shelved alongside
Brands the engines recommend in the same answers as Horizon Fitness.
How to read this
Bar is how often that brand is recommended in the same answer as Horizon Fitness, relative to the rest.
Horizon Fitness on other shelves
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Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with Horizon Fitness.