AI Shelf Index · 2026 holiday shopping season

WalkingPad AI shopping shelf share

🏃 Fitness & Outdoor · 🇺🇸 US · updated 12 Oct 2026

Standing

#4

Fitness & Outdoor · US

#4 #4

Shelf-share

8.6%

of US answers

6.6% 8.6%

Sentiment

97%

positive

No week-to-week change larger than the variation between readings.

Who's on the fitness & outdoor shelf

1 Brooks
9.8%
2 HOKA
9.4%
3 Lululemon
8.6%
4 WalkingPad
8.6%
5 UREVO
3.9%
6 Alo Yoga
3.5%

The shoppers WalkingPad wins

The same answers, sliced by the shopper the question implies — where WalkingPad ranks best.

Where WalkingPad wins the journey

Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.

Awareness

#1

14.1%

Research

#2

5.1%

Comparison

#3

9.9%

Validation

#8

3.6%

Purchase

#2

8.9%

Where the engines differ

ChatGPT
10.2%
Google AI Mode
6.5%

What AI says about WalkingPad

Observed from the answers themselves — not a score.

Sentiment

97% positive · no negative mentions

Price framing

framed mid

55% mid, 45% premium

“WalkingPad +1 To help pick the perfect match, let me know: 1.”

Google AI Mode

“If you want a more established walking-pad brand, WalkingPad currently lists its Z1 as its lightest/most compact home-office model at $299, while the C2 is $449.”

ChatGPT

“(WalkingPad) - Adjustable dumbbells — best strength-per-square-foot: One pair replaces a whole rack of fixed weights.”

ChatGPT

“The main compromise is that the walking belt is narrower/shorter than the nicer WalkingPad models, so I'd be more cautious if you're tall or have a long stride.”

ChatGPT

Products AI names

The specific WalkingPad items the engines put in front of US shoppers.

  • Z1 1.4%
  • C2 Small Treadmill 1.3%
  • WalkingPad C2 1.3%
  • A1 Pro 0.8%
  • WalkingPad R2 0.8%
  • P1 0.7%
  • C2 / A1 Pro Foldable Under Desk Treadmill 0.2%
  • C2 Foldable Treadmill 0.2%

Shelved alongside

Brands the engines recommend in the same answers as WalkingPad.

How to read this

Bar is how often that brand is recommended in the same answer as WalkingPad, relative to the rest.

Slingso Managed Outcomes

How would WalkingPad grow its revenue from the AI Shopping Channel?

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Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with WalkingPad.