AI Shelf Index · 2026 holiday shopping season
🧴 Skincare · 🇦🇺 AU · updated 12 Oct 2026
Standing
#8
Skincare · AU
Shelf-share
2.7%
of AU answers
Sentiment
91%
positive
No week-to-week change larger than the variation between readings.
The same answers, sliced by the shopper the question implies — where Bondi Sands ranks best.
Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.
Awareness
#3
6.3%
Research
#26
0.6%
Comparison
#10
2.4%
Validation
#13
1.7%
Purchase
#45
0.3%
Observed from the answers themselves — not a score.
Sentiment
91% positive · no negative mentions
Price framing
framed budget
84% budget, 8% mid, 8% premium
“My shortlist [Bondi Sands Technocolor 1 Hour Express Self Tanning Foam 200]() $28.95 **1.”
ChatGPT
“Bondi Sands Technocolor Sapphire — my pick for very pale skin - Specifically formulated for fairer skin tones** with a cool-toned result.”
ChatGPT
“Bondi Sands says it uses lower-level tanning actives to reduce the orange effect that can happen on pale skin.”
ChatGPT
“(Bondi Sands Australia) - 1-hour express formula, so you can control how deep it gets.”
ChatGPT
The specific Bondi Sands items the engines put in front of AU shoppers.
Brands the engines recommend in the same answers as Bondi Sands.
Bar is how often that brand is recommended in the same answer as Bondi Sands, relative to the rest.
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Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with Bondi Sands.