AI Shelf Index · 2026 holiday shopping season
BodyMax AI shopping shelf share
🏃 Fitness & Outdoor · 🇬🇧 UK · updated 12 Oct 2026
Standing
#60
Fitness & Outdoor · UK
Shelf-share
0.2%
of UK answers
Sentiment
100%
positive
No week-to-week change larger than the variation between readings.
Who's on the fitness & outdoor shelf
Gymshark
5.9%
Sweaty Betty
5.8%
Brooks
5.8%
Adanola
5.5%
HOKA
5.4%
WalkingPad
4.3%
The shoppers BodyMax wins
The same answers, sliced by the shopper the question implies — where BodyMax ranks best.
Where BodyMax wins the journey
Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.
Awareness
—
not surfaced
Research
—
not surfaced
Comparison
#43
0.5%
Validation
—
not surfaced
Purchase
—
not surfaced
Where the engines differ
What AI says about BodyMax
Observed from the answers themselves — not a score.
Sentiment
100% positive · no negative mentions
Price framing
framed mid
100% mid
“If you prefer a cycling position and more intense workouts, look at the BodyMax SC50 instead.”
ChatGPT
“The BodyMax is listed in shopping results at approximately £404, while John Lewis lists the ProForm Carbon 225 CSX at £499 and the Reebok Z-Power at £399.”
ChatGPT
“My verdict: I'd investigate this model if connected training is a priority, but I wouldn't automatically choose it over the BodyMax SC50.”
ChatGPT
“The BodyMax SC50 combines magnetic resistance with a belt drive, making it an attractive option for home use.”
ChatGPT
Products AI names
The specific BodyMax items the engines put in front of UK shoppers.
Shelved alongside
Brands the engines recommend in the same answers as BodyMax.
How to read this
Bar is how often that brand is recommended in the same answer as BodyMax, relative to the rest.
Slingso Managed Outcomes
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Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with BodyMax.