AI Shelf Index · 2026 holiday shopping season

BalanceFrom AI shopping shelf share

🏃 Fitness & Outdoor · 🇺🇸 US · updated 12 Oct 2026

Standing

#63

Fitness & Outdoor · US

#29 outside top 40

Shelf-share

0.1%

of US answers

0.2% 0.1%

Sentiment

100%

positive

No week-to-week change larger than the variation between readings.

Who's on the fitness & outdoor shelf

1 Brooks
9.8%
2 HOKA
9.4%
3 Lululemon
8.6%
4 WalkingPad
8.6%
5 UREVO
3.9%
6 Alo Yoga
3.5%
⋯
63 BalanceFrom
0.1%

The shoppers BalanceFrom wins

The same answers, sliced by the shopper the question implies — where BalanceFrom ranks best.

Where BalanceFrom wins the journey

Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.

Awareness

—

not surfaced

Research

#22

0.4%

Comparison

—

not surfaced

Validation

—

not surfaced

Purchase

—

not surfaced

Where the engines differ

ChatGPT
0.2%
Google AI Mode
0.0%

What AI says about BalanceFrom

Observed from the answers themselves — not a score.

Sentiment

100% positive · no negative mentions

Price framing

framed budget

100% budget

“Best if kneeling is your biggest problem: BalanceFrom 1-inch + knee pad. The separate knee pad lets you add cushioning exactly where you need it rather than making the entire mat extremely soft.”

ChatGPT

“BalanceFrom extra thick if you mostly exercise at home and want maximum softness.”

ChatGPT

Products AI names

The specific BalanceFrom items the engines put in front of US shoppers.

  • extra thick 0.1%
  • 1-inch Mat with Knee Pad 0.0%

Shelved alongside

Brands the engines recommend in the same answers as BalanceFrom.

How to read this

Bar is how often that brand is recommended in the same answer as BalanceFrom, relative to the rest.

Slingso Managed Outcomes

How would BalanceFrom grow its revenue from the AI Shopping Channel?

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Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with BalanceFrom.