AI Shelf Index · 2026 holiday shopping season
Aestura AI shopping shelf share
🧴 Skincare · 🇺🇸 US · updated 12 Oct 2026
Standing
#30
Skincare · US
Shelf-share
0.4%
of US answers
Sentiment
100%
positive
No week-to-week change larger than the variation between readings.
Who's on the skincare shelf
CeraVe
10.7%
Vanicream
6.9%
La Roche-Posay
6.7%
COSRX
6.7%
Bubble Skincare
5.2%
Evereden
3.1%
Aestura
0.4%
The shoppers Aestura wins
The same answers, sliced by the shopper the question implies — where Aestura ranks best.
Where Aestura wins the journey
Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.
Awareness
—
not surfaced
Research
#7
2.0%
Comparison
—
not surfaced
Validation
—
not surfaced
Purchase
#76
0.1%
Where the engines differ
What AI says about Aestura
Observed from the answers themselves — not a score.
Sentiment
100% positive · no negative mentions
Price framing
framed mid
100% mid
“AESTURA Mini ATOBARRIER365 — particularly appealing if your skin gets dry or sensitive.”
ChatGPT
“AESTURA ATOBARRIER365 Cream Best starting point for dryness and a weakened skin barrier * Approximate US price: $32.”
ChatGPT
Products AI names
The specific Aestura items the engines put in front of US shoppers.
Shelved alongside
Brands the engines recommend in the same answers as Aestura.
How to read this
Bar is how often that brand is recommended in the same answer as Aestura, relative to the rest.
Aestura on other shelves
Slingso Managed Outcomes
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Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with Aestura.