AI Shelf Index · 2026 holiday shopping season
Starfrit AI shopping shelf share
🍳 Kitchen · 🇨🇦 CA · updated 12 Oct 2026
Standing
#26
Kitchen · CA
Shelf-share
0.8%
of CA answers
Sentiment
80%
positive
No week-to-week change larger than the variation between readings.
Who's on the kitchen shelf
Ninja
16.3%
Breville
9.1%
Cosori
7.6%
De'Longhi
4.9%
Chefman
3.4%
Philips
3.3%
The shoppers Starfrit wins
The same answers, sliced by the shopper the question implies — where Starfrit ranks best.
Where Starfrit wins the journey
Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.
Awareness
#17
1.6%
Research
#40
0.2%
Comparison
#16
1.1%
Validation
#45
0.1%
Purchase
#20
1.0%
Where the engines differ
What AI says about Starfrit
Observed from the answers themselves — not a score.
Sentiment
80% positive · no negative mentions
Price framing
framed budget
100% budget
“Starfrit 4.2 L ~$88 — excellent cheap Canadian option.”
ChatGPT
“Best Canadian-budget option: Starfrit 1.89L — around $55 at one retailer.”
ChatGPT
“Starfrit Personal Blender — roughly $30–40; the budget choice if you're mainly blending protein powder, milk and soft fruit.”
ChatGPT
“Starfrit Compact 2-Qt Electric Air Fryer Price: ~$59.99 CAD Why it's great:** A budget-friendly, no-fuss option widely available in Canada.”
Google AI Mode
Products AI names
The specific Starfrit items the engines put in front of CA shoppers.
Shelved alongside
Brands the engines recommend in the same answers as Starfrit.
How to read this
Bar is how often that brand is recommended in the same answer as Starfrit, relative to the rest.
Slingso Managed Outcomes
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Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with Starfrit.