AI Shelf Index · 2026 holiday shopping season
Squishmallows AI shopping shelf share
🧸 Toys · 🇨🇦 CA · updated 12 Oct 2026
Standing
#213
Toys · CA
Shelf-share
0.0%
of CA answers
Sentiment
100%
positive
No week-to-week change larger than the variation between readings.
Who's on the toys shelf
LEGO
19.0%
Magna-Tiles
10.6%
POP MART
4.9%
Yoto
3.3%
Tonies
2.5%
Connetix Tiles
2.4%
Squishmallows
0.0%
The shoppers Squishmallows wins
The same answers, sliced by the shopper the question implies — where Squishmallows ranks best.
Where Squishmallows wins the journey
Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.
Awareness
#91
0.0%
Research
—
not surfaced
Comparison
—
not surfaced
Validation
—
not surfaced
Purchase
—
not surfaced
Where the engines differ
What AI says about Squishmallows
Observed from the answers themselves — not a score.
Sentiment
100% positive · no negative mentions
Price framing
framed mid
33% budget, 67% mid
“Squishmallows Holiday Editions** — Ultra-soft collectible plush characters in seasonal winter themes for ages 3–12.”
Google AI Mode
“Squishmallows Seasonal Holiday Editions** : Soft plush toys that remain ultimate collector items for this age bracket.”
Google AI Mode
“| | 14 | Squishmallows | 3–12 | ~$15–40 | Still a very easy win for plush-loving kids; food/drink designs are especially on-trend.”
ChatGPT
Products AI names
The specific Squishmallows items the engines put in front of CA shoppers.
Shelved alongside
Brands the engines recommend in the same answers as Squishmallows.
How to read this
Bar is how often that brand is recommended in the same answer as Squishmallows, relative to the rest.
Squishmallows on other shelves
Slingso Managed Outcomes
How would Squishmallows grow its revenue from the AI Shopping Channel?
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Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with Squishmallows.