AI Shelf Index · 2026 holiday shopping season
PlanToys AI shopping shelf share
🧸 Toys · 🇦🇺 AU · updated 12 Oct 2026
Standing
#219
Toys · AU
Shelf-share
0.0%
of AU answers
Sentiment
100%
positive
No week-to-week change larger than the variation between readings.
Who's on the toys shelf
LEGO
17.1%
Connetix Tiles
5.3%
Magna-Tiles
4.6%
Step2
4.3%
Springfree Trampoline
3.5%
Vuly
3.2%
PlanToys
0.0%
The shoppers PlanToys wins
The same answers, sliced by the shopper the question implies — where PlanToys ranks best.
Where PlanToys wins the journey
Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.
Awareness
—
not surfaced
Research
#78
0.1%
Comparison
#92
0.0%
Validation
#89
0.2%
Purchase
—
not surfaced
Where the engines differ
What AI says about PlanToys
Observed from the answers themselves — not a score.
Sentiment
100% positive · no negative mentions
Price framing
framed premium
33% mid, 67% premium
“Best For: Premium, sustainable, and heirloom-quality European brands like Connetix , PlanToys , Grimm's , and BRIO .”
Google AI Mode
Products AI names
The specific PlanToys items the engines put in front of AU shoppers.
Shelved alongside
Brands the engines recommend in the same answers as PlanToys.
How to read this
Bar is how often that brand is recommended in the same answer as PlanToys, relative to the rest.
Slingso Managed Outcomes
How would PlanToys grow its revenue from the AI Shopping Channel?
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Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with PlanToys.