AI Shelf Index · 2026 holiday shopping season
Orthofeet AI shopping shelf share
🏃 Fitness & Outdoor · 🇬🇧 UK · updated 12 Oct 2026
Standing
#37
Fitness & Outdoor · UK
Shelf-share
0.5%
of UK answers
Sentiment
100%
positive
No week-to-week change larger than the variation between readings.
Who's on the fitness & outdoor shelf
Gymshark
5.9%
Sweaty Betty
5.8%
Brooks
5.8%
Adanola
5.5%
HOKA
5.4%
WalkingPad
4.3%
Orthofeet
0.5%
The shoppers Orthofeet wins
The same answers, sliced by the shopper the question implies — where Orthofeet ranks best.
Where Orthofeet wins the journey
Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.
Awareness
#24
1.0%
Research
#28
0.6%
Comparison
—
not surfaced
Validation
#42
0.6%
Purchase
—
not surfaced
Where the engines differ
What AI says about Orthofeet
Observed from the answers themselves — not a score.
Sentiment
100% positive · no negative mentions
Price framing
framed budget
100% budget
“Orthofeet Yari or Coral (Wide/Extra Wide)** : If you want a dedicated orthopaedic/podiatrist-recommended trainer, Orthofeet builds shoes specifically for knee, heel, and back pain.”
Google AI Mode
“Orthofeet Dalton Waterproof Hiking Boot** Frequently recommended for pure therapeutic comfort, featuring a wide toe box, extra depth for custom orthotics, and targeted plantar fasciitis orthotic insoles that cushion h...”
Google AI Mode
“RunToTheFinish Orthofeet Kita / Nira (Hands-Free Orthopedic Trainers)** : If you need specialized therapeutic comfort, Orthofeet specializes in extra-depth, high-cushion trainers with premium orthotic insoles and mild...”
Google AI Mode
“Orthofeet Coral / Kita / Nira Why they work: Orthofeet are explicitly engineered for foot conditions like plantar fasciitis.”
Google AI Mode
Products AI names
The specific Orthofeet items the engines put in front of UK shoppers.
Shelved alongside
Brands the engines recommend in the same answers as Orthofeet.
How to read this
Bar is how often that brand is recommended in the same answer as Orthofeet, relative to the rest.
Orthofeet on other shelves
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Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with Orthofeet.