AI Shelf Index · 2026 holiday shopping season
KLUTZ AI shopping shelf share
🧸 Toys · 🇨🇦 CA · updated 12 Oct 2026
Standing
#184
Toys · CA
Shelf-share
0.0%
of CA answers
Sentiment
100%
positive
No week-to-week change larger than the variation between readings.
Who's on the toys shelf
LEGO
19.0%
Magna-Tiles
10.6%
POP MART
4.9%
Yoto
3.3%
Tonies
2.5%
Connetix Tiles
2.4%
KLUTZ
0.0%
The shoppers KLUTZ wins
The same answers, sliced by the shopper the question implies — where KLUTZ ranks best.
Where KLUTZ wins the journey
Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.
Awareness
#129
0.0%
Research
#94
0.0%
Comparison
#75
0.1%
Validation
#103
0.0%
Purchase
—
not surfaced
Where the engines differ
What AI says about KLUTZ
Observed from the answers themselves — not a score.
Sentiment
100% positive · no negative mentions
Price framing
framed mid
100% mid
“💎 Klutz Gemstone & Dig Kit — about $35 Great if she's in the rocks/crystals/science/explorer** phase.”
ChatGPT
“Klutz Lego Gear Bots Science Kit** : Stem-based building that moves using paper crafts and bricks.”
Google AI Mode
“Klutz or Thames & Kosmos Science/Craft Kits:** Give them an project rather than a static object—like building a miniature working hydraulic arm or a specialized craft kit.”
Google AI Mode
“Klutz Make Clay Charms — approximately $29–$32** This is a lovely option for a child who enjoys crafts and making things she can show her friends.”
ChatGPT
Products AI names
The specific KLUTZ items the engines put in front of CA shoppers.
Shelved alongside
Brands the engines recommend in the same answers as KLUTZ.
How to read this
Bar is how often that brand is recommended in the same answer as KLUTZ, relative to the rest.
Slingso Managed Outcomes
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Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with KLUTZ.