AI Shelf Index · 2026 holiday shopping season
Herba AI shopping shelf share
💊 Supplements · 🇨🇦 CA · updated 12 Oct 2026
Standing
#70
Supplements · CA
Shelf-share
0.1%
of CA answers
Sentiment
100%
positive
No week-to-week change larger than the variation between readings.
Who's on the supplements shelf
Canadian Protein
9.1%
Jamieson
7.5%
Allmax Nutrition
4.2%
Webber Naturals
3.6%
Organika
3.5%
CanPrev
3.1%
The shoppers Herba wins
The same answers, sliced by the shopper the question implies — where Herba ranks best.
Where Herba wins the journey
Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.
Awareness
#63
0.1%
Research
—
not surfaced
Comparison
—
not surfaced
Validation
#49
0.1%
Purchase
—
not surfaced
Where the engines differ
What AI says about Herba
Observed from the answers themselves — not a score.
Sentiment
100% positive · no negative mentions
“Herba** : Praised for transparency, local manufacturing in Ontario, and readily available third-party test reports on their product efficacy.”
Google AI Mode
“Reddit · r/BuyCanadian Herba** : Frequently recommended on subreddits like r/BuyCanadian for general health, vitamins, and daily wellness supplements.”
Google AI Mode
“Herba : Frequently recommended on r/BuyCanadian for general health supplements.”
Google AI Mode
“Herba / Now Foods Canada : Highly rated on local threads for general health, vitamins (like Vitamin D3 + K2), and transparent third-party testing.”
Google AI Mode
Products AI names
The specific Herba items the engines put in front of CA shoppers.
Shelved alongside
Brands the engines recommend in the same answers as Herba.
How to read this
Bar is how often that brand is recommended in the same answer as Herba, relative to the rest.
Slingso Managed Outcomes
How would Herba grow its revenue from the AI Shopping Channel?
Schedule a call and we'll show you how — starting from the shelf you just saw. Or leave an email and we'll come to you. What Managed Outcomes covers →
Prefer email? Send a note.
Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with Herba.