Live: The 2026 Holiday Shopping AI Shelf Index. See the shelf

AI Shelf Index · 2026 holiday shopping season

Alo Yoga AI shopping shelf share

🏃 Fitness & Outdoor · 🇺🇸 US · updated 12 Oct 2026

Standing

#6

Fitness & Outdoor · US

#12 #6

Shelf-share

3.5%

of US answers

2.2% 3.5%

Sentiment

89%

positive

No week-to-week change larger than the variation between readings.

Who's on the fitness & outdoor shelf

1 Brooks
9.8%
2 HOKA
9.4%
3 Lululemon
8.6%
4 WalkingPad
8.6%
5 UREVO
3.9%
6 Alo Yoga
3.5%

The shoppers Alo Yoga wins

The same answers, sliced by the shopper the question implies — where Alo Yoga ranks best.

The Aesthetic Athlete
#2

Where Alo Yoga wins the journey

Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.

Awareness

#8

4.4%

Research

#20

0.5%

Comparison

#7

4.5%

Validation

#6

4.1%

Purchase

#8

3.9%

Where the engines differ

ChatGPT
2.4%
Google AI Mode
4.5%

What AI says about Alo Yoga

Observed from the answers themselves — not a score.

Sentiment

89% positive · no negative mentions

Price framing

framed premium

2% mid, 98% premium

“Check it out directly on the Alo Yoga Official Site .”

Google AI Mode

“If you have your eye on a specific limited colorway, stalk it early or wait for their holiday markdown on Alo Yoga .”

Google AI Mode

“Alo Yoga Fit & Aesthetic: The ultimate "it-girl" aesthetic.”

Google AI Mode

“Prioritize Alo Yoga & Gymshark for Sitewide Sales: Use Thanksgiving week to buy Alo Yoga and Gymshark, as their percentage-off-sitewide deals offer the highest savings margins.”

Google AI Mode

Products AI names

The specific Alo Yoga items the engines put in front of US shoppers.

  • Warrior Mat 0.9%
  • Airlift 0.6%
  • Lightweight Warrior Mat 0.2%
  • 7/8 High-Airbrush Legging 0.1%
  • Airbrush 7/8 High-Waist Legging 0.1%
  • Airbrush collection 0.1%
  • Airbrush leggings 0.1%
  • Airlift 7/8 0.1%

Shelved alongside

Brands the engines recommend in the same answers as Alo Yoga.

Lululemon

Vuori

Athleta

Manduka

Gymshark

Nike

CRZ Yoga

Girlfriend Collective

How to read this

Bar is how often that brand is recommended in the same answer as Alo Yoga, relative to the rest.

Alo Yoga on other shelves

🇨🇦 CA Fitness & Outdoor · #13 All markets →

Slingso Managed Outcomes

How would Alo Yoga grow its revenue from the AI Shopping Channel?

Schedule a call and we'll show you how — starting from the shelf you just saw. Or leave an email and we'll come to you. What Managed Outcomes covers →

Prefer email? Send a note.

Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with Alo Yoga.