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AI Shelf Index · 2026 holiday shopping season

Alo Yoga AI shopping shelf share

🏃 Fitness & Outdoor · 🇨🇦 CA · updated 12 Oct 2026

Standing

#13

Fitness & Outdoor · CA

#20 #13

Shelf-share

1.9%

of CA answers

1.2% 1.9%

Sentiment

59%

positive

No week-to-week change larger than the variation between readings.

Who's on the fitness & outdoor shelf

Lululemon

11.9%

HOKA

5.9%

NordicTrack

4.8%

Asics

4.3%

UREVO

3.5%

Brooks

3.4%

⋯

Alo Yoga

1.9%

The shoppers Alo Yoga wins

The same answers, sliced by the shopper the question implies — where Alo Yoga ranks best.

The Aesthetic Athlete

Where Alo Yoga wins the journey

Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.

Awareness

#19

1.4%

Research

#13

1.7%

Comparison

3.1%

Validation

#26

1.2%

Purchase

#13

2.0%

Where the engines differ

ChatGPT

1.1%

Google AI Mode

2.6%

What AI says about Alo Yoga

Observed from the answers themselves — not a score.

Sentiment

59% positive · 7% negative

Price framing

framed premium

2% mid, 98% premium

“| | Alo Yoga (USA) | High-fashion, celebrity-favored, edgy streetwear crossover; highly photogenic gym-to-brunch looks.”
Google AI Mode

“| Very expensive; deep seasonal sales are rare, but check the Alo Yoga Sale .”
Google AI Mode

“www.sarahfreia.com Alo Yoga (Best for High-Fashion Statement Sets):** High visual impact, but treat these as your aesthetic pieces rather than heavy-duty daily beaters due to the steep price-to-durability ratio on sale.”
Google AI Mode

“Reddit · r/femalefashionadvice Alo Yoga & LNDR (The High-Fashion/Aesthetic Choice) Fit: Ultra-flattering, contouring, and trend-focused (think high-waist micro-flares and glossy finishes).”
Google AI Mode

Products AI names

The specific Alo Yoga items the engines put in front of CA shoppers.

Airlift 0.5%
7/8 High-Waist Airlift Leggings 0.2%
Warrior Mat 0.1%
7/8 High-Waist Airlift Legging 0.1%
Airlift, Airbrush 0.1%
Airbrush Legging 0.0%
Airlift High-Waist 7/8 Legging 0.0%
Airlift/Airbrush 0.0%

Shelved alongside

Brands the engines recommend in the same answers as Alo Yoga.

Girlfriend Collective

How to read this

Bar is how often that brand is recommended in the same answer as Alo Yoga, relative to the rest.

Alo Yoga on other shelves

🇺🇸 US Fitness & Outdoor · #6 All markets →

Slingso Managed Outcomes

How would Alo Yoga grow its revenue from the AI Shopping Channel?

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Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with Alo Yoga.