AI Shelf Index · 2026 holiday shopping season
The Make Station AI shopping shelf share
🧸 Toys · 🇨🇦 CA · updated 12 Oct 2026
Standing
#99
Toys · CA
Shelf-share
0.2%
of CA answers
Sentiment
100%
positive
No week-to-week change larger than the variation between readings.
Who's on the toys shelf
LEGO
19.0%
Magna-Tiles
10.6%
POP MART
4.9%
Yoto
3.3%
Tonies
2.5%
Connetix Tiles
2.4%
The shoppers The Make Station wins
The same answers, sliced by the shopper the question implies — where The Make Station ranks best.
Where The Make Station wins the journey
Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.
Awareness
—
not surfaced
Research
#18
0.8%
Comparison
#20
0.8%
Validation
#116
0.0%
Purchase
—
not surfaced
Where the engines differ
What AI says about The Make Station
Observed from the answers themselves — not a score.
Sentiment
100% positive · no negative mentions
Price framing
framed budget
100% budget
“[The Make Station Polymer Clay Kit]() - Connetix magnetic tiles — excellent if she likes building; ~$79–145 CAD.”
ChatGPT
“[The Make Station Polymer Clay Kit]() That's exactly the sort of inexpensive-but-interesting gift I'd consider for an 11- or 12-year-old.”
ChatGPT
“(Cubos) - The Make Station — Canadian-made polymer-clay kits, which are a much easier gift to mail than a large wooden toy.”
ChatGPT
“Ages 5–9: DIY polymer-clay kit The Make Station makes DIY polymer-clay character kits in Toronto.”
ChatGPT
Products AI names
The specific The Make Station items the engines put in front of CA shoppers.
Shelved alongside
Brands the engines recommend in the same answers as The Make Station.
St. Jacobs Toys
Peter's Wooden Toys
Bamboletta
Crokinole Canada
Wuwa Slimes
How to read this
Bar is how often that brand is recommended in the same answer as The Make Station, relative to the rest.
Slingso Managed Outcomes
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Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with The Make Station.